McMurray, G. A. (1958). A study of “fittingness” of signs to words by means of the semantic differential. Journal of Experimental Psychology: General, 56, 310-312. doi:10.1037/h0040893. [FULLTEXT]
McMurray, G. A. (1958). A study of “fittingness” of signs to words by means of the semantic differential. Journal of Experimental Psychology: General, 56, 310-312. doi:10.1037/h0040893. [FULLTEXT]